Square Putting iPads in NYC Taxis, Unveils Full-Fledged Register App for Retail Stores

credit card processing company square rolling out trial of payment platform in new york city taxicabs using ipads custom cases payment terminals, the new york times reports. system outfitted in 30 cabs start, main benefit being ease of use. passengers can swipe card @ time during journey, sign screen finger, , have receipt emailed or texted them.

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instead of traditional blaring screens, these taxis outfitted square's latest hardware -- ipad encased in black metal sleeve connected credit card swiper. screen displays slick apple-like design of new york too, showing information location, fare , route.

megan quinn, square's director of product, said in interview @ company's san francisco headquarters taxi drivers around united states of company's "most loyal customers," swiping people's credit cards on phone after ride. in new york, tight regulation limits drivers, square had come alternate solution.

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in addition new taxi initiative, square has introduced new register app retail stores. app lets brick , mortar merchants fill app pre-priced items, , allowing merchants wirelessly print receipts , open cash drawer when purchase made. additionally, square has included extensive analytics feature register.

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the new app , square features in-depth analytics, allowing merchants segment consumer payments data , transactions. dashboard provides glance of basic sales information , recent transaction history, including number of payments, subtotals, tax, tips, refunds, account deposits, etc. shows several interactive data sets, breaking down sales month, days of week, time of day, , size of payment. merchants can access , explore these analytics when log square account online well.

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square processing $4 billion in payments per year, double processing in october 2011.

article link: square putting ipads in nyc taxis, unveils full-fledged register app retail stores

 

this stuff awesome. wish come chip , pin hardware uk/europe see these kind of solutions. card swiping old fashioned

 

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