interesting, if true. think it's brilliant move them. quote
amazon sources close situation have told company planning on rolling out retail store in seattle within next few months. project test gauge market , see if chain of stores profitable. intend on going small boutique route main emphasis on books growing line of amazon exclusives , selling e-readers , tablets. seattle amazons main headquarters based , known tech savvy market. perfect launch location hands on experience in retail sphere. source has told not looking launch huge store thousands of square feet. instead going boutique route , stocking shelves high margin , high-end items. intention hustle entire line of kindle e-readers , kindle fire. stocking ton of accessories such cases, screen protectors, , usb adapters. company has contracted design through shell company, not unusual amazon. when amazon releases new products fcc done through anonymous proxy companies avoid disclosure competition on working on. doing actual first store layout , design, while modeling after apple. store not selling tangible items e-readers , tablets books. amazon started own publishing division , has locked many indie , prominent figures write exclusively company. has prompted rivals such barnes , noble , books-a-million publicly proclaim wont touch amazons physical books ten-foot pole. amazon launching own store give customer way physically buy books , sample ebooks via wifi when in physical location. exciting news , amazon in great position make strong go out of retail endeavors. starting out local , small test waters new store, figure out how theyre going avoid paying massive taxes. in last few years, there has been huge tax debate because amazon sells things online , pays state taxes if have distribution center within particular location. having physical store means company have start paying more taxes , working out logistics , tax loopholes before launch. have heard time-frame of first location starting before end of year capitalize on lucrative holiday season. expect launch after kindle fire 2 announced maximize exposure going get.
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odd, given barnes , nobel struggling because people going online buy books amazon , not going brick , mortar stores, yet they're thinking can make go of
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