apple today launched annual back school promotion in japan, offering students purchasing new mac gift card worth ¥10,000 (us$129) , redeemable in app store, mac app store, or itunes store. program runs through may 22.
promotion valid on standard , build-to-order mac models exception of mac mini. refurbished macs not eligible promotion.
apple typically launches school promotion in japan around time of year, targeting april 1 start date used many schools in country. programs in u.s. , other countries fall @ later times in year match academic calendars in countries.
apple's school promotion used offer free ipod, level of low-end ipod touch, equivalent discounts being offered higher-capacity models higher price tags. apple last year altered program offer $100 app store gift card in united states , similar deals elsewhere. move allows apple shift giveaways content support additional hardware sales rather giving away hardware itself.
article link: apple launches school promotion in japan ¥10,000 app store gift cards
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